Flying Fox Strategy: Logomark & Identity Elements
Flying Fox Strategy is a communications, promotions, and brand management firm for culture events and figures in the Washington D.C. area. They needed a logomark and identity assets: something sleek and contemporary, but with a luxury rococo flair to effectively represent the brand.
Besides the namesake logomark, additional elements were needed. I created several natural elements to used as stand alone emblems, but also made into patterns as they were intended to be modular and scaleable for a wide variety of print and digital uses. I went for something evocative to the style of patterning and illustration of Ivan Bilibin for this project because it gave a solid timeless feel, but with a more modern color palette.